Youtube: Advertiser Friendly Content Guidelines Updates on Controversial Issues

Youtube:  Advertiser Friendly Content Guidelines Updates on Controversial Issues

 "Hello, fellow creators! We've been on quite a journey since last November when we first updated our profanity guidelines, and we're thrilled to be back with another round of exciting changes. We've been all ears, listening to your valuable feedback, and today, we're rolling out some significant updates to our ad guidelines. But fear not, we're not here to bore you with dry announcements; we're here to engage, inform, and most importantly, empower you.

You told us loud and clear that you appreciate staying in the loop when we make changes, not just through bland posts in our update log or studio notifications. You want to hear it straight from the experts, the brains behind the policies. So, we're introducing something special: more informative videos like the one you're watching right now. We're going to walk you through these changes in plain language and make sure you understand every bit of it.

Now, let's dive into the juicy stuff. Today's update focuses on our advertiser-friendly content guidelines, particularly when it comes to handling sensitive topics. We're talking about issues like sexual and domestic abuse, abortions, and eating disorders. Brace yourselves, because we've got some exciting news for creators.

We're opening the door wider for creators to earn more ad revenue on content that discusses topics like abortion and adult sexual abuse, as long as it's done tastefully without delving into graphic detail. We get it; these topics can be incredibly valuable for users, and we want to ensure that, whenever possible, discussing these controversial issues won't lead to demonetization. We're all about giving creators the freedom to explore important subjects while still benefiting from ad revenue.

We're also addressing the concern that some creator communities feel unfairly penalized by the dreaded yellow icons, especially when they're creating content about issues that hit close to home. We're hoping that these changes will level the playing field, allowing all creators the opportunity to discuss these topics while still being eligible for ad revenue. 

But wait, there's more! We're not stopping there. We're aligning our advertiser-friendly content guidelines on eating disorders with our broader YouTube community guidelines. This means that content focusing on eating disorders, which includes triggering elements like guides on binging, hiding food, or abusing laxatives, will not be monetized. It's all about ensuring that such content isn't incentivized by ads, and, most importantly, maintaining a harmonious relationship between our monetization and community guidelines.

Now, before you start questioning how this affects your educational or documentary content, or your survivor stories that touch on aspects of eating disorders without promoting harmful behavior, let us assure you that these changes won't impact you negatively. We're all for informative and empathetic content that raises awareness and helps others.

As always, we're here to answer any questions you might have. So, drop your thoughts in the comments below, and let's keep this conversation going! Together, we'll continue to shape the future of content creation on YouTube."